The following is a press release by Weatherby
Weatherby Inc., legendary firearms manufacturer, is pleased to announce an unprecedented industry campaign for women, by women. The Women of Weatherby™ has been established to empower and inspire the dreams of all women hunters and shooters, by providing essential information, tools, and valuable opportunities to maximize their outdoor experience.
The Women of Weatherby team is comprised of three women known for their fierce independence, positive influence and unconditional love of the outdoors; Haley Heath, Rachel Ahtila and Karissa Pfantz. Haley has traveled the world hunting all types of game, and hosted a number of television shows on The Sportsman Channel including “Family Traditions with Haley Heath.” Rachel is a professional hunting guide specializing in backcountry sheep, mountain goat, caribou, and moose adventures in British Columbia. Karissa is an avid, do-it-yourself, western big-game hunter. She grew up in Montana and has been hunting since she was 12. Currently she is a freshman attending Willamette University in Oregon.
“We were fortunate to find individuals with vast experience and authenticity to represent our Women of Weatherby campaign,” said Adam Weatherby, Chief Operating Officer, Weatherby. “Haley, Rachel and Karissa are true ambassadors ofthe hunting and outdoor lifestyle. They have the unique ability to establish a sisterhoodfor women that share a common interest in hunting and shooting.”
The Women of Weatherby team along with Team Weatherby‘s Jessie Duff are creating a community that provides information, opportunities, and products specifically for women, by women. This program creates a foundation to inspire the dreams of women at every level of hunting and shooting.
Weatherby has devoted an exclusive website to this campaign, http://www.WomenofWeatherby.com. Join the exclusive Women of Weatherby sisterhood, and share the thrill of the hunt.
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