Hornady Announces New Ammunition for 2016

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The following is a press release from Hornady

Hornady® Manufacturing, an industry leader in bullet and ammunition technology, announces a comprehensive lineup of new and technologically advanced products for 2016. This ammunition will be available from stocking dealers, major retail sporting goods stores, and their websites. Dealers can be found by visiting the Retail Locator on hornady.com.

Precision Hunter™ Ammunition
Loaded with the most advanced all-range hunting bullet available, Precision Hunter™ sets a new standard of accurate, deadly and dependable hunting performance. Featuring the ELD-X™ bullet with patented Heat Shield™ tip, Precision Hunter™ is effective in any hunting situation because of its terminal performance at all practical ranges.

Propellants used in Precision Hunter™ ammunition are clean burning, consistent and exhibit excellent temperature stability. Cartridge cases are chosen for strength, consistent capacity and minimal run-out. Propellant and primer combinations are carefully selected to provide the most consistent shot-to-shot results possible regardless of temperature. This attention to detail provides the highest levels of accuracy and performance for the most demanding and diverse hunting situations.

Best-in-class BCs
Verified by Doppler radar, the Heat Shield™ tip defies the effects of aerodynamic heating and retains its shape to maintain the highest in-class BC over its entire trajectory.
Match accurate hunting bullet
Streamlined secant ogive with optimum boattail design + highly concentric AMP® bullet jackets + patent pending Heat Shield™ tip combine for radically superior aerodynamic efficiency.
Devastating conventional range performance
With high velocity, 0-400 yard impact, the bullet continually expands throughout its penetration path. The thick shank of the jacket and high Interlock® ring keep the core and jacket together providing 50-60% weight retention.
Best extended range terminal available
Upon low velocity, 400+ yard impacts, Heat Shield™ tip drives backward into bullet to initiate expansion. Exhibiting expansion with a large and 85-90% retained weight then provides deep penetration and large cavities. Available as component bullets or in factory loaded Precision Hunter™ ammunition.

Precision Hunter™ introductions include:

6.5 Creedmoor 143 gr ELD-X™
7mm Rem Mag 162 gr ELD-X™
308 Win 178 gr ELD-X™
30-06 178 gr ELD-X™
300 Win Mag 178 gr ELD-X™
300 RUM 200 gr ELD-X™

Match Rifle Ammunition Additions
Hornady match rifle ammunition is loaded with the most accurate, consistent match bullets in the world. ELD Match bullets are technologically advanced, enhanced accuracy target bullets featuring Heat Shield tips with the PERFECT MEPLAT (tip point) combined with numerous design features that deliver the highest-in-class ballistic coefficients, superior accuracy and extreme consistency from bullet-to-bullet, lot-to-lot.

Hornady Match Rifle additions include:

6.5 Creedmoor 140 gr ELD™ Match
338 Lapua Mag 285 gr ELD™ Match

American Gunner® Rifle Ammunition
Hornady® introduces new rifle ammunition to compliment the already established pistol options currently available in the American Gunner® line of ammunition. These new rifle options are loaded with match grade hollow point bullets for a broad range of use including self-defense, target shooting, varmint and small game hunting. Conveniently packaged in 50-count boxes, American Gunner® rifle ammunition is made in the USA with premium components

American Gunner® Rifle introductions include: